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Study Tours to Polytecnico di Milano

Study Tours (both outbound and inbound) are planned under the cooperation with Politecnico di Milano. For inbound tours, Politecnico students will come to School of Fashion & Design at GD Goenka for a period of 2 weeks to get inputs on Indian culture & heritage as well as on the Indian design industry. The outbound tour to Milan of a similar duration for the GD Goenka students is planned in Spring every year to coincide with the Salone Di Mobile(Milan Furniture Fair).

Visit To Salone Di Mobile and Accompanied Immersion in Italian Culture & Design

2015 Tour

A group of 25 Fashion & Design students visited Salone Di Mobile, the International Furniture Fair in Milan this April. Besides the lavish spread of excellence in furniture design, the fair also hosted Euroluce – a dedicated pavilions to Lighting design (with 2015 being the UNESCO Year of the Light).

A part of the study tour was a workshop by Prof Lorenzo of Politecnico di Milano. With the ‘World Expo’ being held at Milan, the project was given on the theme of ‘Feeding the Planet’, with a brief to launch an Indian food related product at Expo and design all related collaterals from product to the pavilion. Students came up with extraordinary product lines, for eg, perfumes inspired from the spices of India, and developed beautiful project models.

The students were also taken for 360 degree guided tours to cities of Milan, Venice, Turin, Florence and Como for an immersion in the art, design, architecture and culture of Italy.

In Milan they visited Duomo, the Cathedral church of Milan and walked through the Fashion Street exploring the multinational brands at the Duomo Golden Triangle; through Via Monte Napoleone and finishing at Brera known for fashion crowd and nightlife. They covered the iconic Villa NecchiCampiglio constructed by the owners of Nechhi (sewing machine manufacturer) and known for its architecture, interiors, fully preserved wardrobes and fittings. Students also visited Castle CastelloSforzesco, a 15th century castle hosting an exhibition of some of the iconic designers in the field of product, furniture and fabrics.

Visual merchandising concepts were constantly strengthened as the students studied the brand showrooms of Louis Vuitton, Cartier, Prada, Ferrari, Versace, Miu- Miu, Dior, Gucci, Salvatore Ferragamo and many more. Students were also able to visit the Gucci Museum, Salvatore Ferragamo Shoe Museum, and Uffizi gallery at Florence. They could also uncover the mysterious leather market and enjoy the blast of unusual colors, textures, patterns and forms available in different products of leather.

The trip rounded off with a final presentation and evaluation of student’s projects at Politechnico Di Milano.

2014 Tour

Spring of 2014 at GD Goenka University was marked by a 2-week study tour to Politecnico di Milano in Italy undertaken by its Fashion & Design students. The energy started building up for around a month culminating into a frenzied and excitement filled 2 weeks in Italy.

A major part of the study tour was a design workshop with Politecnico faculty, Professor Roberto Boni and his industrial designer assistant Filippo. The project was to design a space complete with graphics and the staff uniforms, which would promote the identity of a University to a visitor. As part of the workshop the students made a visit to a famous interior design studio of Milan, Storage Associati and had a presentation by its owner, Marco Donati. It was followed by a visit to Ratti, one of the oldest and most prestigious textile factories of Como, the silk district of Italy. The visit offered hands on live experience of the designer fabrics being woven and printed.

The highlight of the trip, however was SaloneInternazionale del Mobile di Milano the Milan Furniture Week. Students paired with Italian design students systematically covered and explored all the areas of this amazing collection of the best designer’s work in the world at one place. They saw the works of the young designers and students in Salone Satellite, the established ones at the FieraMilano complex and FuoriSalone and the changing museum at the Triennale. Product and communication design students could also visit the Ferrari museum.

In between, weekend trips were organized to the inspirational cities of Venice and Florence, where besides marveling at the stupendous architecture & scenic beauty, the students had an occasion to study the best examples of Visual Merchandizing. They could visit the showrooms of Louis Vuitton, Cartier, Prada, Gucci, Dolce & Gabbana, ErmenegildoZegna, Versace, Miu-Miu, Breshka, Dior. In Florence they undertook a leather tour and understood the fine workmenship of crafted leather bags. Another visit was to the Gold market. In Venice they could also visit the factory of Murano and witness the European techniques of Glass making.

The most memorable part of the visit was the warm welcome and hospitality extended by the Italian hosts. All the SoFD students were paired with Italian students and they stayed with them in their apartment, ate with them and were together the whole duration of their stay in Milan. They went around the design districts of Brera, Lambretta and Tortona. The friendships generated will last a lifetime.

The trip rounded off with a final formal presentation and evaluation of their project by the students to the Italian professors; a meeting with the honorable Rector of Politecnico di Milano; and a joint dinner with all the students and their hosts in an Indian restaurant.

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