Guest lecture Report- 1st September,Mr.Deepak Chhabra

School of Management, GD Goenka University witnessed a stupendous Guest lecture by Mr.Deepak Chhabra, Managing Director,Timex Group India Limited on 1st September,2022 from 10 am to 11.30 am at Main Auditorium Block, Ground floor. Mr. Deepak Chhabra has over two decades of diverse and insightful Leadership experience in the field of Retail, Brand management, Strategic Business Planning, P&L,Sales and Merchandising. He is spearheading Timex Group’s Business transformation and Strategic Growth Strategy in India and is responsible for strategizing and driving initiatives delivering superior brand and customer experiences

Before Timex, Mr. Deepak worked with Tupperware India as MD where he led the brand’s Business Transformation from being just a direct selling company to a harmonized multi-channel strategy and introduced Retail, e-tail and e-commerce to increase consumer access which helped in Brand achieving higher market share also, the transformation from a Kitchenware to a complete Homeware Brand and from largely Plastics to Material agnostic Brand.

He also worked with Crocs India as MD for 3 years before moving to Tupperware, where he was instrumental in ramping up business and vastly improving Brand’s reach and relevance.

He shared his extensive expertise working for brands like Timex, Versace, Salvatore Ferragamo, Crocs, and Tupperware. He discussed a variety of topics, including the personalisation and customisation of the popular crocs brand and he talked about Tupperware's direct selling strategy was impacted by COVID, and they overcame this problem with a ground-breaking shift from direct selling to digital social methods and he talked about the difficulties that were confronted because digital watches disrupted the market even though watches are more of a fashion accessory than a technological device. 

School of Management students got very valuable insights on digital transformation and strategizing in today's era by Mr.Deepak Chhabra !He also shared his expertise in working for brands like Versace,Timex,Crocs and Tupperware. Students were enthralled by his experience and expertise.

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