M.Des. Visual Experiential Design
Duration2 Years
Eligibility10+2 *
Visual Experiential Design, leading to a Master of Design degree, epitomizes a spirit of inquiry. The curriculum balances skill and concept building, focusing on research, design fundamentals, and emerging technologies.
Our philosophy is to empower students with a human-centric, user-friendly approach to communication design. The two-year Master's program in Visual Experience Design introduces concepts progressively. Students engage in problem discovery, critical thinking, and communication skills. The program emphasizes a responsive learning environment with a global perspective.
Program Description
Industry exposure is integral, with internships, real-time projects, workshops, and expert interactions shaping a comprehensive learning experience. At the end of the program, students develop a portfolio highlighting their individual and professional design capabilities. Join us on this transformative journey, where creativity meets purpose, and unlock the door to a world of endless possibilities in communication design. This program introduces advanced subjects progressively, focusing on research, design fundamentals, and emerging technologies. From designing habitable spaces to exploring retail and exhibition environments, students acquire a specialized skill set, preparing them for a nuanced understanding of the communication design landscape.
Fee Structure
Tuition Fee in INR Per Semester
| General | NRI Spons. |
|---|---|
| ₹2,75,000/- | ₹2,75,000/- |
Admission Requirement
10+2 pass/appearing (Any Stream) or 3 Years Diploma (Equivalent to 10+2+3/4 Years degree or 5 years Diploma pass/appearing (Any Stream) from any recognized institution or university.
General Category: Clearance of UID’s Two-Tier Evaluation process and a minimum 50% aggregate score in the last qualifying examination.
NRI/ NRI Spons. / Mgmt./ Foreign: Selection based on Digital Portfolio Evaluated and a minimum 50% aggregate score in the last qualifying examination.
Evaluation Process
- General Category Window - UID’s Two-Tier Evaluation Process
- Tier 1
- UID DAT (100 Marks) Schedules in Online Mode in January
- Sample Papers available on our website.
- Tier 2
- Offline Mode ST-PE (Ahmedabad +NCR) Situation Test (ST) and Portfolio Evaluation (PE) in Offline mode at UID Ahmedabad /NCR Campus based on preference given in the UID Application.
- Online Mode PE-PI-(Only NCR) Portfolio Evaluation (PE) and Personal Interview (PI) in Online mode.
Career Prospects
The course aims to equip students with practical knowledge in conceptualizing, designing, and developing communication materials across various mediums, including books, brochures, posters, websites, and apps. Students also learn about societal and cultural issues, such as environmental sustainability and ethnography, for socially responsive design. They explore contemporary topics like branding, advertising, visual ergonomics, digital design, infographics, motion graphics, and UI/UX design. Graduates have pursued entrepreneurial ventures, establishing their design studios and consultancies.
Areas of Specialization
- User Experience (UX) Design
- User Interface (UI) Design
- Illustration
- Print and Publication Design
- Motion Graphics
- Wayfinding and Signages
- Brand Identity, Packaging, and Promotional Design
- Graphic Design
About Us