School of Management

Empowering Management Professionals with Knowledge, Skills, and Global Vision

Message from Dean

Prof. (Dr.) Smitha Viswanathan Girija

Dean School of Management, GD Goenka University

In today’s dynamic and rapidly evolving business environment, it is more important to be nimble, to innovate, and move ahead of the speed of business. At the School of Management, we recognize the need to move with the pace of change and to accomplish a competitive edge.

We offer a range of specialized undergraduate, postgraduate, and doctoral programs designed to prepare students to meet the complexities of a globalized world. Our programs nurture intellectual curiosity and equip students with the analytical, creative, and practical skills essential to meet the complexities of our rapidly changing world.

What truly distinguishes our school is our commitment to holistic and transformative education. We believe in developing not only competent professionals but also responsible individuals who make meaningful contributions to society. Our curriculum emphasizes experiential and interdisciplinary learning, integrating knowledge from fields such as law, engineering, and the humanities to foster a well-rounded perspective. Our faculty comprises of accomplished scholars and seasoned professionals who bring deep industry insight and global exposure into the classroom. Their mentorship encourages students to think critically, solve real-world problems, and embrace lifelong learning.

We are equally proud of our vibrant alumni network, which plays a pivotal role in mentoring our students through alumni talk series, career guidance, and industry engagements. Regular guest lectures, expert panels, and networking forums ensure our students stay connected with the latest industry trends and opportunities.

Beyond academics, our active student clubs and societies offer platforms for collaboration, innovation, and leadership, enriching campus life and shaping future-ready professionals.

At the School of Management, we prepare students not only for today’s challenges but also to shape the future leaders of tomorrow.

Girija, S., Sharma, D. R., Yeediballi, T., & Sriramneni, C. (2023). Factors influencing the intention to use co-working spaces in emerging markets: an analytic hierarchy process approach. Property Management, Emerald Insight
Sharma, D. R., & Girija, S. (2023). An investigation of factors influencing student satisfaction with MOOCs in the Indian higher education system. International Journal of Business Information Systems, 43(4), 443-464.
Girija, S., Sharma, D.R. and Kaushal, V. (2022), "Exploring dimensions of the customer experience at budget hotels during the COVID-19 pandemic: a netnography approach", Qualitative Market Research, Emerald Insight
Sharma D, R, Girija S and Merugu P, (2022), "Mediating role of Perceived Health Risk on Customer Experience and Customer Satisfaction: Evidence from the Airline Industry in India during COVID-19", Int Journal of Global Business and Competitiveness, Springer Nature
Chabbra S and Girja S; Communicating Bad News of COVID-19: An Empirical Study of Patient's preference in India, Health Marketing Quarterly, Taylor & Francis, 2021
Girija S and Sharma D; Antecedents and consequence of Customer Engagement: A study of users of Food-Delivery Applications, South Asian Journal of Management, Sage, 2021, Vol 27, No 4, pp 74-95
Girija S and Sharma D; A conceptual model of customer engagement through mobile applications in India, Inderscience, International Journal of Indian Culture and Business Management, 2018 Vol.17 No.3, pp.307 – 320
Smitha Girija ‘Importance of International and National Partnerships for Management Schools’, Business Digest, pp 18, Nov 2018
Malik A, Kumra R and Girija S; Gaming Dependency among Indian adolescents: A phenomenological study, Inderscience, International Journal of Indian Culture and Business Management, 2016 Vol.12 No.3, pp.361 – 375
Malik A, Kumra R and Girija S; Risk Factors for Pathological Gaming among Adolescents, Working Paper Series, Bradford University, School of Management, Working Paper No 13/03, December 2013
Girija S, Factors Influencing the buying behavior of organised Retail customers in Visakhapatnam, Indian Journal of Marketing, Volume 42, Issue 12, December 2012
Girija S, Will Kirana shops survive the tide of Organised Retailing in Emerging Cities of India, Edge, 2012
Girija S, Retail Invasion In India: Its Impact On Kirana Stores, ANU Journal of Commerce & Management, Vol. 1(1): 2009
Girija S, Consumer Behaviour In Cellular Network Market: A Study Of Tier II Cities In Andhra Pradesh, VSN Journal of Management, Vol. 2, No. 1, Jan- June 2008